Press Agency service: beyond the Link building
Traditional press agency activities have been enlarged with the establishment of the new paradigms of web.
Traditional news channels are not enough anymore and the previous skills required for press agents and press office managers, need to be upgraded. Starting from the use of an always updated mailing list, social networks, a feedback system for the reception of press releases and, more in general, a more dynamic approach.
COMMED I A conceives press agency services as an activity going beyond the simple link building and an increasing visibility, because it builds relations, makes intriguing client's brand and makes it arrive in important newspapers.